Gong cha is an international beverage franchise specializing in freshly prepared premium tea, bubble tea and coffee. With a successful business model and proven track record, it has opened over 2000 stores in 23 countries. Gong cha is a Chinese term for the act of offering the best tea to the Emperor. It represents teas and beverages of the highest and finest quality, fit for royalty. Today, Gong cha is dedicated to the same principal of providing premium products to its customers around the globe. Gong cha promises to inspire the human spirit and create happiness with a perfect cup of tea. Established in Taiwan in 1996 by two good friends, Huang and Wu, Gong cha was unique in offering personalized service with premium teas in a variety of innovative and delicious recipes. Gong cha became loved by its customers and news of the company quickly spread by word of mouth. Its quality products grew increasingly popular, and in 2006, Huang and Wu established the Gong cha brand and opened the first Gong cha brand store in Kaohsiung City, Taiwan. Gong cha has since become one of the best-known providers of quality teas and has blossomed around the world.